Ferchi

Marketing 101 dictates that if you never ask for the order you will never get it. On a Website you have many more opportunities to do this than you ever had in print. You can use e-mail links, fill-in forms, a contact page, an FAQ page, ?click here? links, even your own bulletin board or discussion page. If your company produces a newsletter or white papers, use a subscription form. Be creative, capture the identity you need for your own marketing purposes and ask for the order! Always sell!